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Black Friday (1940)

The wait is lastly over - America's favorite unofficial holiday has lastly landed. Black Friday and its online cousin Cyber Monday have been a significant a part of the retail calendar for no less than 15 years now (Black Friday several decades earlier) and still, they seem to be a topic for decent debate. A more established custom submit-Thanksgiving in the US, the deep discounting weekend migrated in the direction of the UK and Europe around 2010 and consumers on both sides of the pond now count on to use it to nab some pre-Christmas bargains in late November.

Bear in mind how we talked about starting early and giving customers an thought of what sales you may offer? You can start sending emails a few month before your finest sale of the year, so customers hold you prime of mind. Then, send deal alerts as the massive day approaches.

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